Thursday, February 25, 2010

SCCA

Well for this project, I was designing a new logo for the SCCA; better known as the South Carolina Correctional Association. This logo was supposed to give a positive aspect. So that meant putting prison bars in my logo was definitely out of the question. At the same time, I did want to have some kind of enforcement look in my logo. So my initial idea was to make a shield. Almost like ones that people of law enforcement wear but a bit different. At the same time, I also wanted to put something in my logo that linked the logo with the state of South Carolina. So what came to mind was the Palm tree and half moon which you basically on every license in South Carolina. I also wanted to give that bold but without a doubt professional type feel. So with that in mind I decided to use colors like navy blue, silver, black, and white.

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